Following list of variables that can be tagged, calibrated and developed:
• Real-Time Reporting
• Track click-throughs and completion from e-marketing such as email campaigns, promos and 3rd party links/referrers
• Track Rich Media such as Flash SMS and video
• Track Dynamic sites
• Serve and track banners
• Track Forms including which fields people have dropped out of
• Track e-commerce transactions Products bought (distinguished and/or by category and product ID, value, price)
• Track PPC, CPC, CPM
• Track Intranets
• Track on the Ajax/Web 2.0 platform
• Video Banner tagging
• Video reporting
• Mobile reporting
• Tack forums, blogs and RSS
• GeoLocation – IP tracing
• PDF and Word documents download tracking
• Viral tracking
• Commerce calibration and reporting
• Benchmarking and trend analysis for 3+ years
• Usability and accessibility
• Offline to online tracking – Television, Radio, Direct mail and bill boards
• Exportable data for analysis in common 3rd party packages such as CSV, MS Word and Excel
• integration into CMS, CRM, Intranets and other database systems